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Log in to your account. Or call 1-844-396-2984
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Discover what a Florida Blue health plan can offer you in 2026.

Health coverage can help keep you healthy and protect you from unexpected costs.

Our dedicated Florida Blue agents can explain how our member-exclusive perks and benefits can help keep more money in your pocket, see if you qualify for financial assistance toward your plan payments, and find the right plan for your budget.

Discover what a Florida Blue health plan can offer you in 2026.

Health coverage can help keep you healthy and protect you from unexpected costs.

Our dedicated Florida Blue agents can explain how our member-exclusive perks and benefits can help keep more money in your pocket, see if you qualify for financial assistance toward your plan payments, and find the right plan for your budget.

Chat with an agent Shop plans

2026 Open Enrollment ends on January 15, 2025.
2026 Open Enrollment ends on January 15, 2025.

Get your health coverage questions answered.

Get your health coverage questions answered.

Health insurance offers enrollees benefits and peace of mind. It can reduce how much money you need to pay out of pocket on medical bills in case of sickness or injury. Even if you’re healthy, a health plan can also help make sure you stay that way with preventive health services like annual physicals, screenings, vaccinations, and health-related discounts1 and rewards.2

Florida Blue helps keep health care affordable. Because everyone is different, we have over 200 health plan options to fit a wide variety of budgets and lifestyles — some plans have low-cost monthly plan payments,3 if you qualify. You can even earn rewards2 that you can use toward your qualifying health costs. We also offer $0 preventive care services,4 including annual checkups, vaccinations, and screenings for some cancers.

Learn more about the cost of health insurance

The Open Enrollment Period, or OEP, is the time of the year when anyone can enroll in a health insurance plan. A dedicated Florida Blue agent can walk you through your health plan options to see if you’re eligible for financial help.

Learn more about Open Enrollment

The Health Insurance Marketplace offers affordable health plan options, especially for people previously uninsured due to their financial situation or pre-existing conditions. It’s a place you can find quality coverage options from Florida Blue.

Learn more about the Marketplace

For over 80 years, we’ve been serving the people of Florida. We offer:

  • 200+ health plans with 23,000+ covered doctors who are in-network
  • Rewards2 you can use toward qualifying health care costs
  • Nationally recognized Customer Service Center of Excellence5
  • Florida Blue Centers: Get help with your bill, join fitness classes, and speak to our team in person
  • Some plans with low or no extra costs on doctor visits
  • 24/7 virtual doctor visits for $0, on most plans
  • Member-only discounts on footwear, baby products, eyewear, and more through Blue365®1

Learn about the Florida Blue difference

Coverage with health solutions that look out for your needs and budget.

Coverage with health solutions that look out for your needs and budget.

Plans that fit your budget

Get a quality health plan with low-cost monthly plan payments,3 if you qualify. A Florida Blue agent can find out if you’re eligible for financial assistance.

Access to care whenever you need it

Most of our plans provide 24/7 virtual visits for $0, because care should work around your schedule.

In-person support at your local Florida Blue Center

We can answer your plan questions, offer advice, and even connect you to local resources for food, housing, and employment assistance.

Dedicated agents ready to help

Talk to a Florida Blue agent online, over the phone, or in person at your local Florida Blue Center. They’re specially trained to explain our plans and help you choose the right one.

Get help finding a health plan.

Fill out the form below and a Florida Blue agent will call you to answer your questions or schedule your appointment.

Get help finding a health plan.

Fill out the form below and a Florida Blue agent will call you to answer your questions or schedule your appointment.

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By checking the box below and submitting this request, you confirm that you are the subscriber or authorized user of the phone number provided above, and you consent to receive calls and text messages at that number from, and on behalf of, the companies selected below and their appointed and licensed insurance agents, including calls and texts using an automated telephone dialing system, prerecorded or artificial voice messages, or both. The types of calls and texts you consent to receive include messages that market, offer, or promote the purchase of health and supplemental insurance plans, products, and services. Your consent is not required as a condition of any renewal or purchase and you may revoke your consent at any time. Message and data rates may apply. Message frequency varies. Major carriers supported.

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You also acknowledge and agree to be bound by our Terms of Use and Privacy Policy which are available online at floridablue.com.

1Blue365® offers access to savings on items that Florida Blue members may purchase directly from independent vendors. Blue365 does not include items covered under your policies with Florida Blue or any applicable federal health care program. Blue Cross and Blue Shield Association (BCBSA) and Florida Blue may receive payments from Blue365 vendors. Neither BCBSA nor Florida Blue recommends, endorses, warrants or guarantees any specific Blue365 vendor or item. For more information about Blue365, go to floridablue.com/disclaimer/blue365.

2Reward amounts available for individual ACA members 18 years or older. Reward amounts will apply to premiums and excess amounts may be redeemed subject to the reward program's terms and conditions.

3To be eligible for a lower monthly cost, you must receive a Marketplace monthly advance premium tax credit that will assist in lowering the monthly payments.

4Many Florida Blue plans cover annual wellness checkups, including covered vaccinations, lab work, and screenings, for a $0 copay. During your checkup, if you need medical tests or treatments, prescriptions, or a referral, you may have a cost share. When scheduling your checkup with a new doctor for the first time, ask if you need a new patient visit before your checkup. If so, you may have a cost share for the new patient visit.

5Florida Blue Contact Center achieved the Center of Excellence distinction based on best-practice metrics drawn from Benchmark Portal’s database of objective and quantitative data that is audited and validated by researchers from Benchmark Portal.

Policies have limitations and exclusions. The amount of benefits provided depends upon the plan selected and the premium may vary with the amount of benefits selected. Health insurance is offered by Blue Cross and Blue Shield of Florida, Inc. DBA Florida Blue and HMO coverage is offered by Health Options, Inc. DBA Florida Blue HMO. Both companies are Independent Licensees of the Blue Cross and Blue Shield Association.

We comply with applicable Federal civil rights laws and do not discriminate on the basis of race, color, national origin, age, disability or sex. You may access the Nondiscrimination and Accessibility notice here.

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