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Log in to your account. Or call 1-844-396-2984
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Get a quality health plan for 2026 with a large choice in care options.

If you're uninsured or looking to switch plans, you may be able to enroll now.

Explore health plans that feature high-quality coverage and access to a large selection of doctors, specialists, and hospitals. Plus, learn about our BlueOptions plans with flexibility, extra benefits, and nationwide coverage.

Get a quality health plan for 2026 with a large choice in care options.

If you're uninsured or looking to switch plans, you may be able to enroll now.

Explore health plans that feature high-quality coverage and access to a large selection of doctors, specialists, and hospitals. Plus, learn about our BlueOptions plans with flexibility, extra benefits, and nationwide coverage.

Call 1-844-396-2525
Shop plans

A Florida Blue agent can see if you qualify.

You may be able to get a new health plan now, based on certain changes to your life that may include:

Losing your health
coverage or Medicaid

Having a baby
or adopting a child

Getting married
or divorced

Moving to Florida
or a new county

Call a Florida Blue agent to see if you qualify for a Special Enrollment Period.

A Florida Blue agent can see if you qualify.

You may be able to get a new health plan now, based on certain changes to your life that may include:

  • Losing your health coverage or Medicaid
  • Having a baby or adopting a child
  • Getting married or divorced
  • Moving to Florida or a new county

Call a Florida Blue agent to see if you qualify for a Special Enrollment Period.

The benefits you want. The quality care you need.

An extensive selection of care

Florida Blue gives you access to a wide choice of primary care doctors, specialists, hospitals, and pharmacies. Explore options that let you choose from doctors and hospitals across Florida, plus out-of-state and worldwide when you are traveling.

Find doctors

One-on-one support for complex needs

Care can get complicated, especially with a chronic condition. That’s why Florida Blue offers access to a care team to help members manage diabetes, heart disease, and more. Select plans also offer over 300 prescriptions, including insulin, for less than $10.

Affordable care

Benefit from plans that cover more of your out-of-pocket expenses — even plans with a $0 deductible. Plus, you can pair some plans with a health savings account (HSA) to pay for covered medical expenses and save on taxes.

Whole-person health

A Florida Blue plan provides health solutions for your physical and mental health, from local therapists to deal with stress and addiction, to adult dental and vision coverage options on select plans.

Support when you need it

Get personalized help managing your health journey with concierge service over the phone or in-person at any of our 30+ Florida Blue Centers across the state.

Exclusive perks and discounts1

Enjoy home-delivered prescriptions through Amazon Pharmacy,2 rewards3 for completing healthy activities, and discounts on things like gym memberships, nutrition programs, and more.

Plan Spotlight:
Get more choices and perks with a BlueOptions health plan.

Plan Spotlight: Get more choices and perks with a BlueOptions health plan.

As one of Florida Blue’s PPO plan options, BlueOptions offers the widest choice in care with our largest network of doctors, hospitals, and pharmacies.
With BlueOptions, you’ll enjoy:

  • Unparalleled access to care: Get health coverage when traveling worldwide or access in-network health coverage nationwide for facilities specializing in complex medical conditions.
  • Personalized support: Receive unlimited one-on-one support from our care consultants to help you navigate your care, find the lowest costs for your prescriptions, and make informed decisions about your treatment options.
  • Comprehensive care management: As a BlueOptions member, you’ll be automatically enrolled in the BlueOptions Care Plus program at no extra cost, which includes a designated care team to help you optimize your health plan and manage ongoing health conditions.
  • Flexibility and convenience: See a doctor or specialist without a referral from your primary care doctor, and enjoy 24/7 virtual visits for as low as $0 on most plans.
  • Additional resources: Get access to registered nurses and advocates who will help coordinate your care, as well as an easy-to-use app from meQuilibrium to support your mental well-being and manage day-to-day stress.

Choose BlueOptions for flexible, comprehensive coverage that meets your unique needs.

Want to learn more about Florida Blue health coverage?

Enter your details and a dedicated agent will call you back.

Want to learn more about Florida Blue health coverage?

Enter your details and a dedicated agent will call you back.

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By checking the box below and submitting this request, you confirm that you are the subscriber or authorized user of the phone number provided above, and you consent to receive calls and text messages at that number from, and on behalf of, the companies selected below and their appointed and licensed insurance agents, including calls and texts using an automated telephone dialing system, prerecorded or artificial voice messages, or both. The types of calls and texts you consent to receive include messages that market, offer, or promote the purchase of health and supplemental insurance plans, products, and services. Your consent is not required as a condition of any renewal or purchase and you may revoke your consent at any time. Message and data rates may apply. Message frequency varies. Major carriers supported.

By providing your email address, you consent to receive email marketing communications, including from a licensed insurance agent.

You also acknowledge and agree to be bound by our Terms of Use and Privacy Policy which are available online at floridablue.com.

1Blue365® offers access to savings on items that Florida Blue members may purchase directly from independent vendors. Blue365 does not include items covered under your policies with Florida Blue or any applicable federal health care program. Blue Cross and Blue Shield Association (BCBSA) and Florida Blue may receive payments from Blue365 vendors. Neither BCBSA nor Florida Blue recommends, endorses, warrants or guarantees any specific Blue365 vendor or item. For more information about Blue365, go to FloridaBlue.com/disclaimer/blue365.

2Amazon Pharmacy is an independent company contracted to provide Pharmacy Home Delivery Services for both Florida Blue and Florida Blue HMO.

3Reward amounts available for individual ACA members 18 years or older. Reward amounts will apply to premiums and excess amounts may be redeemed subject to the reward program's terms and conditions.

Policies have limitations and exclusions. The amount of benefits provided depends upon the plan selected and the premium may vary with the amount of benefits selected.

Health insurance is offered by Blue Cross and Blue Shield of Florida, Inc., DBA Florida Blue. HMO coverage is offered by Health Options, Inc., DBA Florida Blue HMO. Both companies are Independent Licensees of the Blue Cross and Blue Shield Association.

We comply with applicable Federal civil rights laws and do not discriminate on the basis of race, color, national origin, age, disability, or sex.  You may access the Nondiscrimination and Accessibility notice here.

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