We are excited to announce the release of The Iron Man and Habit Heroes comic book in partnership with Marvel. The comic book features Habit Heroes characters uniting with the world-famous armored Avenger, Iron Man. In this comic adventure, villains u [...]

The average retail price for a pack of cigarettes in the United States is $5.29. If you do the math, a person who smokes a pack a day spends $1,930.85 each year to support the habit. But that’s just the cost of the cigarettes—there are many other hidden expenses related to cigarette smoking. Here are some examples as to what the real cost of smokin [...]

  The Affordable Care Act was all about access to health care, so that issue is resolved, right? Not so fast, according to The Blueprint for a Healthier Florida 2013, produced by the [...]

The Blueprint for a Healthier Florida 2013, produced by the Florida Blue Center for Health Policy, makes two key points a [...]

At Florida Blue, our mission is to help people and communities to achieve better health. One of the ways we do that is with our Florida Blue Centers. We opened our first Centers in 2007 (Jacksonville and Miami) as an innovative concept in health care and custom [...]

Obesity is a serious health concern for children and adolescents. According to the National Centers for Disease Control and Prevention, childhood obesity has more than tripled in the last 30 years, and in 2011, 13% of U.S. high school students were identified as obese. Obesity is defined as having excess body fat as a result of more calories being consumed than what is being burned. Childhood obe [...]

Health care is supply-sensitive, meaning where there is greater capacity, more care is delivered, regardless of need. Primary care is an essential driver of quality health care, but in the U.S., it is the most neglected.  Most experts agree improving health care quality is attainable and necessary; it rests on a delicate balance of efficient allocation of limited resources and patient-c [...]

Prostate cancer is the most common cancer in American men and the second leading cause of cancer death in men, behind lung cancer. Some prostate cancers will grow quickly and spread throughout the body, while others may grow slowly and will never impact a man’s health or life expectancy. Prostate cancer often has no symptoms unless the growth presses on the urethra. Getting regularly screened for [...]

The Affordable Care Act (ACA) is the most sweeping overhaul of the U.S. health care system since the passage of Medicare and Medicaid in 1965. The ACA will change how consumers can buy health plans, the health plan products we can offer them, and who will be cove [...]

The human brain is a complicated organ that only weighs 2-4 pounds. You may already know that the brain is responsible for all of the functions in the body, but did you know you can improve your brain health at any age? And it’s not so difficult to do. According to Dr. Paul Nussbaum, a renowned neurophysiologist and author of “Save Your Brain [...]

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